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by Richard J. Arend : Wicked Entrepreneurship: Defining the Basics of Entreponerology

ISBN : #1137503319 | Date : 2015-06-02

Description :

PDF-12fd9 | This book explores ‘wicked entrepreneurship’, or the proliferation of evil that harms our economic and social transactions, as the greatest socio-economic problem of our time and offers strategies to identify and address this phenomenon…. Wicked Entrepreneurship: Defining the Basics of Entreponerology


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Brand Revolution Rethinking Identity PDF 09bd2706c

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by M. Sicard : Brand Revolution: Rethinking Brand Identity

ISBN : #1137019484 | Date : 2012-11-09

Description :

PDF-e6f1a | Brand Revolution offers a radical new approach to brand management. With big brand case studies including L’Oreal and Jaguar, the author draws on her extensive experience as a marketing consultant to put together this highly engaging and practical book for developing, improving and controlling the identity of your brand…. Brand Revolution: Rethinking Brand Identity


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Self-Managing Distributed Systems: 14th IFIP/IEEE International Workshop on Distributed Systems: Operations and Management, DSOM 2003, Heidelberg, … (Lecture Notes in Computer Science) PDF




: Self-Managing Distributed Systems: 14th IFIP/IEEE International Workshop on Distributed Systems: Operations and Management, DSOM 2003, Heidelberg, … (Lecture Notes in Computer Science)

ISBN : #3540203141 | Date : 2003-12-05

Description :

PDF-2b8d2 | This book constitutes the refereed proceedings of the 14th IFIP/IEEE International Workshop on Distributed Systems: Operations and Management, DSOM 2003, held in Heidelberg, Germany in October 2002. The 20 revised full papers and 6 revised short papers presented together with a keynote paper were carefully reviewed and selected from a total of 105 submissions. The papers are organized in topical s… Self-Managing Distributed Systems: 14th IFIP/IEEE International Workshop on Distributed Systems: Operations and Management, DSOM 2003, Heidelberg, … (Lecture Notes in Computer Science)


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Directions Research Commerce Charles Steinfeld PDF 35a5dfb0c

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: New Directions in Research on E-Commerce

ISBN : #1557532397 | Date : 2003-03-25

Description :

PDF-0eb35 | It’s a business truism nowadays that electronic commerce is a volatile, rapidly changing landscape. Despite recent discouraging trends, the fact remains that e-commerce is an integral force in business that must be reckoned with. Current research, however, has been limited to several narrow approaches, such as documenting economic performance, describing business models, and generating new applica… New Directions in Research on E-Commerce


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Transaktionskosten Handelskooperationen Effizienzkriterium Franchise Systeme Handelsforschung PDF 7fe294bd6

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by Sven O. Mandewirth : Transaktionskosten von Handelskooperationen: Ein Effizienzkriterium für Verbundgruppen und Franchise-Systeme (Schriften zur Handelsforschung) (German Edition)

ISBN : #3790810541 | Date : 1997-09-10

Description :

PDF-4802c | Dieses Buch betrachtet Transaktionskosten als Effizienzkriterium von Handelskooperationen. Hierzu zahlen vor allem Verbundgruppen und Franchise-Systeme, die im Handel zwar von grosser Marktbedeutung sind, sich im Wettbewerb der distributiven Systeme aber einem zunehmenden Konkurrenzdruck ausgesetzt sehen. Es wird aufgezeigt, unter welchen Bedingungen die einzelne Kooperationsform eine effiziente A… Transaktionskosten von Handelskooperationen: Ein Effizienzkriterium für Verbundgruppen und Franchise-Systeme (Schriften zur Handelsforschung) (German Edition)


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Querying Databases Privately Information Retrieval PDF 60fb3feba

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Querying Databases Privately: A New Approach to Private Information Retrieval (Lecture Notes in Computer Science) PDF




by Dmitri Asonov : Querying Databases Privately: A New Approach to Private Information Retrieval (Lecture Notes in Computer Science)

ISBN : #3540224416 | Date : 2004-08-17

Description :

PDF-5f8a5 | The Internet and the World Wide Web (WWW) play an increasingly imp- tant role in our today’s activities. More and more we use the Web to buy goods and to inform ourselves about cultural, political, economical, medical, and scienti?c developments. For example, accessing ?ight schedules, me- cal data, or retrieving stock information become common practice in today’s world. Many people assume that th… Querying Databases Privately: A New Approach to Private Information Retrieval (Lecture Notes in Computer Science)


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[Pub.03ScK] Querying Databases Privately: A New Approach to Private Information Retrieval (Lecture Notes in Computer Science) PDF | by Dmitri Asonov


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Chinesische Markt Ostdeutsche ADAPT Projekt Wirtschaftswissenschaften PDF 6e021b709

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Der chinesische Markt für ostdeutsche KMU: Erfahrungen mit einem ADAPT-Projekt (Wirtschaftswissenschaften) (German Edition) PDF




by Gert Hortenbach : Der chinesische Markt für ostdeutsche KMU: Erfahrungen mit einem ADAPT-Projekt (Wirtschaftswissenschaften) (German Edition)

ISBN : #3824405261 | Date : 2004-05-27

Description :

PDF-e31cb | Am Beispiel China beschreibt Gert Hortenbach wie in einem geförderten Projekt Weiterbildung, Kompetenzentwicklung und praxisgerechte Umsetzung innerhalb eines Jahres realisiert wurden…. Der chinesische Markt für ostdeutsche KMU: Erfahrungen mit einem ADAPT-Projekt (Wirtschaftswissenschaften) (German Edition)


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Achieving Planned Innovation Creating Successful PDF C72f290f8

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by Frank R. Bacon : Achieving Planned Innovation: A Proven System for Creating Successful New Products and Services

ISBN : #0684839903 | Date : 1998-02-03

Description :

PDF-4f0f5 | Despite promising marketing research, most new products and services fail. However, with Frank R. Bacon’s and Thomas W. Butler’s Planned Innovation(R) system, any firm, of any size, in any country in the world can achieve high rates of success in new-product innovation. Like a preflight instrument check done by a cockpit crew, Planned Innovation is a disciplined and practical step-by-step sequence… Achieving Planned Innovation: A Proven System for Creating Successful New Products and Services


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Brand Building Marketing Emerging Markets PDF 59d9e038b

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Brand Building and Marketing in Key Emerging Markets: A Practitioner’s Guide to Successful Brand Growth in China, India, Russia and Brazil (Management for Professionals) PDF




by Niklas Schaffmeister : Brand Building and Marketing in Key Emerging Markets: A Practitioner’s Guide to Successful Brand Growth in China, India, Russia and Brazil (Management for Professionals)

ISBN : #331919481X | Date : 2015-10-11

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PDF-e1f2f | This book combines scientific research and professional insights on brand and marketing strategy development in major emerging growth markets. It presents a detailed outline of the Brazil, Russia, India and China (BRIC) markets to understand their cultural and socio-economic complexity. With emerging markets at the center, major paradigm shifts are explained such as ‘one world strategies’.Â… Brand Building and Marketing in Key Emerging Markets: A Practitioner’s Guide to Successful Brand Growth in China, India, Russia and Brazil (Management for Professionals)


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by V. Kumar : Customer Relationship Management: Concept, Strategy, and Tools

ISBN : #364220130X | Date : 2012-10-21

Description :

PDF-17284 | Customer relationship management (CRM) as a strategy and as a technology has gone through an amazing evolutionary journey. The initial technological approach was followed by many disappointing initiatives only to see the maturing of the underlying concepts and applications in recent years. Today, CRM represents a strategy, a set of tactics, and a technology that have become indispensible in the mo… Customer Relationship Management: Concept, Strategy, and Tools


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